Back To School Shopping Causing Many To Look For Ways To Save

By KBJR News 1

August 10, 2011 Updated Aug 10, 2011 at 11:02 AM CDT

Duluth, MN (The Northland's News Center) - Back to school shopping can be an expensive endeavor that can hit hard in these tough economic times.

"I would say the Back to School is one of our busiest times of the year compared to black Friday and then of course Christmas," says Target Executive Team Leader, Tara Posterick.

For many...back to school shopping can be an expensive endeavor...

"We were here getting my oldest daughters last week and I think we spent about 150-dollars on her school supplies and I bet we spend another hundred on the other two today," says mother of three Kristen Momont.

While families get out and begin checking things off their school list, many are also looking to save money.

More consumers are using coupons and heading straight to the sales aisles to keep from digging too deeply into their pockets this year.

"They're coming in earlier, definitely. There's more guests coming in, more traffic now, but they're buying things as they're on sale. So they might not buy the entire school list right now, but they would buy one thing on sale and then they'll come back and wait for it to come on sale," Posterick says.

Experts are predicting that back to school sales should tally around 68-billion dollars this year nationally.

In order to lesson the blow to the wallet, some families prepare ahead of time.

"I expect to do it every year and it's just part of the budget," Momont said.

Back to school purchases make up the second largest shopping season of the year...right behind Christmas.

"They're looking for their crayons, their colored pencils, notebooks. The basic supplies to get them through school," Posterick says.

And as parents are gearing up to send their kids back...not everyone is excited for back to school shopping.

"Well not really because that means we're going to back school...which is really sad," says Nate Mertes, who will be heading back to school soon.

According to the National Retail Federation, families with kids in kindergarten through 12Th grade will spend an average of 600-dollars on clothes, shoes, school supplies and electronics this year...roughly the same as last year.

Posted for the web by Danyel Piecek