Christmas City of the North Parade Homepage





The Christmas City of the North Parade has been a Northland tradition since 1958 when it was created by KBJR General Manager Bob Rich as a way to bring residents together during the holiday season. Originally starting out as a small event, public response to the first parade was overwhelming and it grew in size dramatically as the decades went on. Today, it is now one of the most attended public events in the Northland—bringing together residents from all walks of life and uniting generations of family with memories of its Christmas spirit and fun traditions.

This year will mark the 57th anniversary of the Christmas City of the North Parade. Starting last year, the parade route returned to Superior Street for its entirety beginning at the Fitger’s Complex and proceed through the heart of downtown along Superior street to 4th Avenue West. Parade spectators are welcome to watch the parade from anywhere along the route.


Parade anchors Michelle Lee, Kevin Jacobsen, Barbara Reyelts and Adam Clark will share inside information about the bands, floats and dance groups who make the parade an annual tradition. We hope you enjoy the parade!


Frequently Asked Questions:

Q: How are parade participants selected?

A: Floats are chosen using a lottery system and are by invitation only.


Q: How and when do I enter the parade line-up?

A: Instructions are mailed out to all parade participants the week prior to the parade.


Q: Where should I go to watch the parade? 

A: The official parade start is at the Fitger's Complex and continues along Superior St.