Duluth, MN (NNCNOW.com) - Chances are you saw a lot of people wearing the color red today.
The American Heart Association's National Wear Red Day is designed to education women about the real and deadly threat of heart disease.
All around town, the color red is either peeking through windows, is making an appearance in the skywalk system, or even on the clothing of community members walking the streets.
Friday is the tenth annual wear red day.
One of the least expected places to see red was at the zoo but even the animals were able to pull it off, albeit unwittingly.
"Our zoo keepers, many of whom are women, are wearing pedometers and we're promoting good health and exercise and it's really going to be fun to see what kind of mileage they put on," Kim Matteen, a Director at Lake Superior Zoo, said.
Two of the zoo's brown bears, "Phoebe" and "Trouble" appeared eager to get in on the action.
Downtown, Essentia Health St. Mary's provided information for its patients and employees and they added a sweet twist.
"I actually put a recipe together called a dark chocolate raspberry oatmeal cake that uses 100 percent cocoa chocolate in it and just to promote that you can eat healthy and have something sweet at the same time," Bonnie Brost, a Essentia Health Heart & Vascular Cntr. Director, said.
Dietitian Bonnie Brost says she reduced the sugar by 30 percent and her goal is to remind community members that living a healthy lifestyle by eating right can still taste great.
St. Luke's Hospital also made information available for its staff and patients...one of the hospital's heart surgeons says National Go Red Day is not only a day for heart health awareness, but it's also a day for decreasing death from stroke by 20 percent by 2020.
"So, how is that done? It's done by educating people—showing individual people, you, me, everyone—how we can improve how we can improve our health on a daily basis. It's also done by research. How do we make those major leaps forward to the next best way to treat heart disease and stroke? It's in research," Dr. Mary Boylan, a St. Luke's Heart Surgeon, said.
The Go Red leadership team also Cheered on American Heart Association's makeover challengers.
Nearly a dozen Northland women are in the middle of their challenge to improve their heart health.
"It is amazing. Ihave more energy. And even just to know that food—I mean I once learned that if it tastes good, spit it out because it's not good for you, I have so learned different now. There is a lot of good healthy food that tastes wonderful," Brenda Toms, a Go Red Makeover Challenger, said.
That just goes to show what a little motivation can do...along with a smile.
The Go Red for Women Luncheon on March 6th.
St. Luke's Hospital's goal is to raise 80 thousand dollars that will go directly to the American Heart Association.
Justin Reis, NNC.